SEO? MSO? EIO? Where are YOU? The above acrostics have more importance to a small business and even more so today. Small Business must concentrate on "Differentiation" more so due to COVID19 Shut Down because they MUST seek to set themselves apart from their competition. The competition to re-win the consumer following the current debacle will be fierce indeed and the business that aligns itself with a Brand that has Customer Expansion Reach is going to prosper and grow and return to profitability at a much faster pace and more importantly with potentially far less capital outlay than engaging the impending cost outlays associated with 'Starting Over". Voiceamerica has been in the IP Radio and now fastly moving in the IPTV space for now 21 years and very successfully. We will be finding out from it's CEO, Founder and Architect just what it is that a Small Business can expect through a relationship with one of the largest MEDIA rivers in the world!