Entrepreneurs in B2B Sales

Saksham Sharda is the Creative Director at Outgrow.co, which is a platform that lets marketers build & launch interactive calculators that boost customer engagement and lead to higher conversion.

In this episode, we are going to dive deep into the value that interactive content provides for customers, how online calculators can increase the conversion rates for companies, and how to integrate Outgrow with other sales and marketing software.

Show-notes: http://entrepreneursinb2bsales.com/saksham-sharda/interviews

Anna-Lisa Natchev is the Vice President of Marketing and Sales at Analyste, which is market-leading cash management & treasury solutions to SME’s and large enterprises, globally.

In this episode, we are going to dive deep into the cash management & treasury solution that Analyste provides for companies of all sizes, which channels they use for effective inbound marketing, and why they do not offer free trials of their products.

Show-notes: http://entrepreneursinb2bsales.com/anna-lisa-natchev/interviews

Chad Pytel is the CEO of thoughtbot, which is a team of expert design and development consultants that bring web and mobile products from validation to success.

We are going to discuss the development of a common belief system in thoughtbot, how open sharing of expertise helps his agency to build a relationship with clients and the developer community.

Show-notes: http://entrepreneursinb2bsales.com/chad-pytel/interviews

Bas Godska is a Founder and General Partner at Acrobator Ventures, which is the world's first growth hack venture fund targeting early-stage tech startups in CIS, CEE and Benelux.

In this episode, we are going to discuss how his extensive background helped to create the world's first growth hack venture fund, unique bottom-up investing strategy, and his advice for the founders looking to raise money.

Show-notes: http://entrepreneursinb2bsales.com/bas-godska/interviews

Michael Custers is a Chief Marketing Officer at SD Worx, which is a leading European payroll service provider that helps its clients to harmonize the entire management of international employment.

In this episode, we are going to discuss the competitive advantage of SD Worx services versus services that small local payroll companies provide, how cloud technologies lead to faster adoption of payroll software among all types of companies, and more.

Show-notes: http://entrepreneursinb2bsales.com/michael-custers/interviews

Nick Ellison is the founder and managing director of Purr, which is a digital technology consultancy that offers onshore web, app, and mobile development services.

In this episode, we are going to discuss the transition of Purr, from a web and app development agency into a wider group of companies, why the British agency stays competitive for offshoring developers, and how Nick plans to turn internal job management software into a product for other agencies.

Show-notes: http://entrepreneursinb2bsales.com/nick-ellison/interviews

Simon Shah is the Chief Marketing Officer of Redwood Software, which is a global workload automation Software as a service (SaaS) platform.

In this episode, we are going to discuss how their products automate report distribution and job scheduling, what allows them to compete with big-name enterprises, and how to balance short term demand generation and building brand awareness.

Show-notes: http://entrepreneursinb2bsales.com/simon-shah/interviews

Dermot Daly is the founder of Tapadoo, which is a mobile app development agency founded in 2009 just after the release of the iOS SDK. Since then, they have become Ireland's leading developers of mobile applications.

In this episode, we are going to discuss Tapadoo's strategy of approaching the prospect before they need their service, why cross-platform technologies harm the product quality, and what are 3 reasons for companies to choose an agency for building the 2nd version of their app.

Show-notes: http://entrepreneursinb2bsales.com/dermot-daly/interviews

Anne Gherini is a VP of Marketing and Partnerships at Affinity, which is a relationship intelligence platform helping professionals leverage their networks to achieve their business priorities.

In this episode, we are going to discuss the patented technology that differentiates them from the traditional CRMs, how do they market their innovative solution to customers, and why they used Series B funds mostly on communications data engineering.

Show-notes: http://entrepreneursinb2bsales.com/anne-gherini/interviews

Marius Mathiesen is the CEO of Shortcut, which is a leading mobile app development agency in the Nordics with more than 90 employees.

In this episode, we are going to discuss how the Scandinavian company competes with offshoring developers, why cross-platform technologies harm the product quality, and what is the best way to generate sales for an app development agency.

Show-notes: http://entrepreneursinb2bsales.com/marius-mathiesen/interviews