This episode was originally posted on my YouTube channel, where I share with you my thoughts on a discovery call process which is your first initial meeting with a prospect.
Often times this step in your sales process has the biggest drop in conversions because salespeople or founders are unable to conduct a problem analyses or discover hidden goals of the prospect.
I'm going to show you the structure that I use and teach everybody else who's involved in B2B sales on how to conduct the problem analysis.
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