Lansons CEO Tony Langham and Red Havas MD Rachael Sansom join PRWeek's John Harrington and Arvind Hickman to talk about PR campaigns at the Cannes Lions festival and what makes a good purpose campaign. The pair then share their views on how PR salaries have trended in the past year and the challenges of the recruitment market. The podcast also looks at the UK government's public messaging as it eases COVID-19 restrictions.