Today the gang groks Boston Beer's recent pivot to lighter-tasting products -- zigging where others zag -- and the nature of malt/sugar seltzers versus spirits-based RTDs and how brands are jockeying for position between the two, and a quick discussion on what the TTB/IRS raid(s) on Southern Glazer's means. 

Note:  Video feeds on Spotify and YouTube at:   https://www.youtube.com/watch?v=LGL_lMAGZ5s

Beer Summit info:  https://beernet.com/beer-summit/

About

Beer Business Daily publisher Harry Schuhmacher joins his editors and other guests once a week as they grok the industry issues of the day.  

-Podcast Hotline: Text or call Harry in confidence at:‪ (262) 345-2501‬

-Audio/Video feeds at https://linktr.ee/beernet

-Articles referenced at beernet.com

-Twitter / IG / TikTok:  @beerbizdaily