Join our Mailing List - https://www.mapitforward.coffee/mailinglist

Introduction to Regenerative Coffee Farming is now Available On-Demand at https://ondemand.mapitforward.coffee for as little as $10. Why not grab a gift card for your team, suppliers or favorite coffee human

******************************

Welcome to the 2nd episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar.

Our guests on the podcast in this series are Felipe Croce from FAF Coffees in Brazil and Angel Barrera from Belco based in Colombia.

In this series, we will explore the year ahead in what is expected to be, the most volatile year in coffee we have ever experienced in the history of the coffee industry.

The 5 episodes in this series are:

1. 2024, The Precursor for Changing In Coffee - https://youtu.be/kZUYCrbtBiU

2. What's Driving Coffee Market Volatility? - https://youtu.be/OO321G0MC04

3. The Reality of The Coffee Market in 2025 - https://youtu.be/oZcJw7DHK68

4. Who's Winning and Suffering In Coffee? - https://youtu.be/dBzu7lrAvog

5. 2025: The Year Ahead In Coffee - https://youtu.be/4DiOZjOpZC4

In this episode of 'The Daily Coffee Pro' by Map It Forward, host Lee Safar is joined by Felipe Croce and Angel Barrera to explore the geopolitical forces driving market volatility in the coffee industry.

The discussion highlights the Trump administration's policies affecting Latin American trade, particularly Colombia, and the significant impact on coffee logistics, prices, and global supply chains.

The trio also delves into the limitations of industry leadership, the role of organizations like SCA, and the urgent need for unified strategies among coffee-producing countries.

They emphasize the long-term vision required to stabilize the industry amidst the current challenges.

00:00 Introduction: US-Colombia Trade Tensions

00:49 Sponsorship Message: Map It Forwards Workshop

01:27 Series Overview: The Year Ahead in Coffee

01:58 Geopolitical Impact on Coffee Market

02:23 Market Volatility and Its Causes

04:23 Potential Consequences of Trade Policies

05:08 Broader Implications for Coffee Industry

05:50 Economic Sanctions and Their Effects

06:36 Local Market Responses and Adaptations

16:57 Leadership and Governance in Coffee Industry

26:48 Mental Health in the Coffee Industry

27:51 The Role of Podcasts in Industry Leadership

28:54 Challenges of Trade Shows and Competitions

32:22 The Impact of Logistics on Market Volatility

35:45 The Shift from a Buyer's to a Seller's Market

38:01 Learning from Vietnam's Coffee Market

41:16 The Need for an Infinite Game Mindset

45:15 Conclusion and Future Discussions

Connect with Angel and Belco here:

https://www.belco.fr/

https://www.linkedin.com/in/angel-barrera-8a0b2236/

https://www.instagram.com/koliafobiano/

https://www.instagram.com/belco.coffee/

Connect with Felipe and FAF here:

https://www.instagram.com/felipecroce/

https://www.instagram.com/fafcoffees/

https://fafbrazil.com/

••••••••••••••••••••••••••••••••

🤑 This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops

••••••••••••••••••••••••••••••••

💡Support this podcast, watch this episode without sponsor messages by becoming a paid member of this YouTube channel or joining our community on our Patreon here: https://www.patreon.com/mapitforward

••••••••••••••••••••••••••••••••

🧐 Looking for a consultant for your coffee business? Contact us here: https://mapitforward.coffee/consulting

••••••••••••••••••••••••••••••••

📓 Want to become a coffee consultant? Start your learning journey here: https://mapitforward.coffee/workshops

••••••••••••••••••••••••••••••••

🎙 Check out the audio version of our podcast here:

Apple Podcasts: https://apple.co/3LgSXio

Spotify: https://spoti.fi/34ILPus

Google Podcasts: https://bit.ly/34mzcVV

Stitcher: https://bit.ly/3J2sOSg

••••••••••••••••••••••••••••••••

📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW

••••••••••••••••••••••••••••••••

Connect with us:

📧 email: support @ mapitforward.org

💻 Website https://mapitforward.coffee/contact

🤳 Instagram: https://www.instagram.com/mapitforward.coffee/

📧 Join our mailing list: https://mapitforward.coffee/mailinglist

••••••••••••••••••••••••••••••••