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This is the 4th episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.

Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.

The five episodes in this series are:

1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM

2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp0

3. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU

4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY

5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92U

In this episode, Lee and Nick delve into the making of trends within the coffee industry.

They discuss whether trends have contributed to current industry challenges and examine the role of trends like decaf coffee's resurgence. The conversation touches on how coffee trends are often influenced by money and power, the impact of coffee media, and the community-building aspects of industry competitions.

This insightful discussion aims to uncover the motivations behind emerging coffee trends and their broader implications.

00:00 Introduction and Initial Thoughts on Coffee Trends

00:39 Sponsor Message: Become a Coffee Consultant

01:18 Connecting the Dots in the Coffee Industry

01:42 The Making of Coffee Trends

03:13 Decaf: The Unexpected Trend

05:28 The Role of Trends in the Coffee Industry

10:17 The Influence of Money and Power

16:27 The Emergence of Decaf and Market Influence

21:02 Concluding Thoughts and Upcoming Topics

Connect with Nick and Daily Coffee News here:

https://dailycoffeenews.com

https://dailycoffeenews.com/contact/

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