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This is the 4th episode of a 5-part series with Mark Dundon, Australian coffee industry legend and co-founder of iconic businesses such as 7 Seeds Coffee and St Ali Coffee. The most recent addition to the 7 Seeds family of businesses is the recently launched bakery, Suburbia, located in Melbourne, Australia.

In this series, Mark and Map It Forward Founder, host Lee Safar, explore the difference between opening coffee businesses pre- and post-2020.

In 5 episodes in this series:

1. What Is Specialty Coffee? - https://youtu.be/boKHH0CwVWo

2. Opening Cafes Pre and Post COVID - https://youtu.be/qc6FY0NnEck

3. Roasters and the Coffee Crisis - https://youtu.be/uTo4S8w999I

4. Communicating Quality To Customers - https://youtu.be/4OY27K-6LJk

5. Technology and Coffee - https://youtu.be/6jNK0DjMnCM

In this episode of the podcast series, Lee and Mark explore how the definition of quality in coffee is evolving.

Mark dives into the importance of understanding coffee origins, farmer relationships, and adapting to changing consumer demographics, particularly Gen Z and Gen Alpha.

The discussion also touches on transparency in the industry, the concept of quality, and the impact of market changes on coffee production.

Connect with Mark Dundon and 7 Seeds at:

https://sevenseeds.com.au/

https://www.instagram.com/7seedscoffee/

https://www.linkedin.com/in/mark-dundon-95847016/

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