Taylor welcomes James Stiksma, the founder of Canadian Septic, to the podcast today for an indepth look at his unique journey from corporate sales to the world of septic installations. James’ dedication to excellence and his strategic approach to positioning within the market are discussed as are the evolution from subcontracting to equipment ownership, and the careful balance maintained between specialization and diversification in the septic industry. Additionally, the episode touches upon the integration of family dynamics into business and James' future aspirations.

Together, Taylor and James review the intricacies of septic system installations, covering the challenges, successes, and effective strategies within this specialized field. As you listen in, you will gain an exclusive understanding of the operational aspects of running a septic business as well as the paramount importance of professionalism and high-quality work. Valuable insights into the septic industry and the significance of maintaining industry standards, certifications, and the commitment to delivering exceptional service to clients are highlighted throughout. Join Taylor and James today for this fascinating tale of one man’s significant career transition and gain a rare behind the scenes glimpse into a top-of-the-line, full-service septic company along the way.

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Quotes:

"I started looking for different businesses to buy and can honestly tell you, I did not expect to end up where I did when I started that process."

"We're not the cheapest guys out there either. And I'm quite proud to say that. So in order to help a customer appreciate or understand, I'm there answering questions that they have.”

"We're not turning equipment every day. We're not doing installs every single day. We'll mix it in with some other stuff."

"The family side of things, it's just so intertwined in everything that we do. It's the reason we do what we do.”

"We're trying to find more ways to streamline...have somebody come to audit your business. And see if there are some technologies that can help streamline some of it and run your business a little bit better."

"The issues with finding people and everything like that...yeah, it's one of those things that's up in the air and we're still working our way through it to try and figure out what the best next steps are for us."

"It's a matter of keeping our guys busy, doing things that make the most amount of money...and make sure that we have everything that we need because we offer a warranty all over to our customers."

"When things got hard, we stood up and we took care of it...being able to stand there and stand behind our work."

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