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This is the first episode of a five-part Map It Forward podcast series, hosted by Lee Safar and featuring guest Jonas Ferraresso.

Jonas is a Coffee Agronomist in Brazil and a long-time guest on the Map It Forward Podcast. In this series, Jonas will help us understand what's happened with the 2025 harvest that just wrapped up (earlier than expected) and what the current situation is already telling us about the 2026 harvest.

The LinkedIn article discussed in this series: https://www.linkedin.com/pulse/new-harvest-approaching-how-climate-shaped-2025-what-leme-ferraresso-rp1cf

The five episodes in this series are:

1. Understanding Coffee Production in Brazil - https://youtu.be/oZAEr__pC24

2. The 2025 Brazilian Coffee Harvest - https://youtu.be/ss6Cr14mvwY

3. 2026 Brazil Coffee Harvest Outlook - https://youtu.be/mmsb1l-Pohs

4. Coffee Varieties and Climate Change - https://youtu.be/LmX-7NaYGZY

5. Expectations for Future Harvests in Brazil - https://youtu.be/Gfa3lOG9S-o

In this episode of a brand new series, Lee welcomes back coffee agronomist Jonas Ferraresso to discuss the intricacies of coffee production in Brazil.

Despite the shrinking growing area, Brazil continues to expand its coffee yields through advanced technology and research.

Learn about the impact of biannual harvesting cycles, the challenges smallholder farmers face, and the significant consequences of unpredictable weather patterns since the 2021 frost.

Join us as we delve deep into the status and future of Brazilian coffee production and what it means for the global market.

Connect with Jonas Ferraresso here:

https://www.linkedin.com/in/jonas-leme-ferraresso-b5391027/

https://www.instagram.com/jonascoffeeagronomist/

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