The Renegade Lawyer Podcast

Ep. 175 - Inside the Mastermind: Playbook for Referrals, Direct Mail, and Author Authority


Listen Later

In this special behind-the-scenes episode of the Renegade Lawyer Podcast, Ben Glass shares highlights from a private Hero Mastermind meeting at Ben Glass Law HQ. Get a front-row seat as Ben walks through real marketing experiments, referral strategies, direct mail systems, book-building using AI, and how he's making an impact (and leads) with referee scholarships and ProVisors.

You'll learn:

  • Why “networking” doesn’t work—and what to do instead
  • How Ben uses personalized book mailings to build authority
  • What’s working in his LTD referral pipeline (including a $45M under-management strategy)
  • A sneak peek at “The Investor Report” mailed to LTD referral partners
  • Why authoring books is still shockingly effective in 2025
  • The mindset behind price objections and curated follow-up sequences
  • How he's using ChatGPT to draft entire books and letters (real examples included!)
  • A powerful strategy for inspiring young referees—and generating buzz for Ben Glass Law

This one is packed with real strategies you can steal.

Ben Glass is a nationally recognized personal injury and long-term disability insurance attorney in Fairfax, VA. Since 2005, Ben Glass and Great Legal Marketing have been helping solo and small firm lawyers make more money, get more clients and still get home in time for dinner. We call this TheGLMTribe.com

What Makes The GLM Tribe Special?

In short, we are the only organization within the "business builder for lawyers" space that is led by two practicing lawyers.

One thing we're sure you've noticed is that despite the variety of options within our space, no one else is mixing
the actual practice of law with business building in the way that we are.

There are no other organizations who understand the highs and lows of running a small law firm and are engaged in talking to real clients. That is what sets GLM apart from every other organization, and it is why we have had loyal members that have been with us for two-decades.




...more
View all episodesView all episodes
Download on the App Store

The Renegade Lawyer PodcastBy Ben Glass

  • 5
  • 5
  • 5
  • 5
  • 5

5

9 ratings


More shows like The Renegade Lawyer Podcast

View all
Lunch Hour Legal Marketing by Legal Talk Network

Lunch Hour Legal Marketing

56 Listeners

The Martell Method w/ Dan Martell by Dan Martell

The Martell Method w/ Dan Martell

576 Listeners

Maximum Lawyer by Tyson Mutrux

Maximum Lawyer

202 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,424 Listeners

The 80/20 Principle by Ernie Svenson

The 80/20 Principle

88 Listeners

Profit with Law: Profitable Law Firm Growth by Moshe Amsel

Profit with Law: Profitable Law Firm Growth

91 Listeners

The Law Firm Owner Podcast by Melissa Shanahan

The Law Firm Owner Podcast

36 Listeners

BE THAT LAWYER by Steve Fretzin

BE THAT LAWYER

51 Listeners

The Law Firm Blueprint by Jay Ruane & Seth Price

The Law Firm Blueprint

17 Listeners

Your Practice Mastered by Your Practice Mastered

Your Practice Mastered

11 Listeners

They Don't Teach This in Law School by Law Firm Alchemy LLC

They Don't Teach This in Law School

40 Listeners

Life Beyond the Briefs by Brian Glass

Life Beyond the Briefs

40 Listeners

The Lawyer Millionaire® Podcast: Business & Financial Planning for Law Firm Owners by Darren Wurz, CFP

The Lawyer Millionaire® Podcast: Business & Financial Planning for Law Firm Owners

24 Listeners

Lead Counsel by Thomas Tona

Lead Counsel

30 Listeners

Founding Partner Podcast by Jonathan Hawkins

Founding Partner Podcast

42 Listeners