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This is one of the most important shifts I want to make in how we talk about growing law firms. Can we strip away the ego that is costing you growth and get down to the real work? This episode goes deep, so listen in...

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Guest-host Bryan Austin reveals the secret to artfully flipping one-star reviews into strategic assets to scale your firm, and draw five-star clients to you. 

Bryan lays out actionable strategies to take those occasional bad reviews and use them to strengthen your brand, sharpen your systems, and build trust with your ideal clients. 

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You don't need time, or energy to master marketing. You just need this simple mindset shift.

Bryan Austin, co-author of They Don't Teach This in Law School, takes the wheel for Charley this week and lays out the critical pivot that took him from writer to marketer in a matter of months. 

Including: 

• The three key secrets to effective copywriting.
• Connecting through relatability. 
• Saying more with less.

And more! 

They Don't Teach This in Law School is out now on Amazon. Buy it here!

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This one piece of advice could get you unstuck and back in growth mode. If you feel frustrated by trying so much but spinning your wheels, this is the episode for you... and considering it contains advice from Ryan Deiss, you're in for a treat!

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Your personal brand is your calling card; made to set you apart and sell your clients before they walk through the door. 

Jay Berkowitz, CEO and Founder of Ten Golden Rules, makes his long-awaited debut and reveals the secret of how to sell with your personal brand. 

Including: 

• The four key strategies for communicating of your brand 
• Building consistency across platforms
• Easy habits to increase visibility
• Hacks for enhancing your digital reach

And more! 

Check out Jay's Podcast, Ten Golden Rules: Internet Marketing for Law Firms. Listen now! 

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LinkedIn | Youtube | Ten Golden Rules

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From the meditations of stoic philosophy to quiet reflections at 4 am, Chis Earley's path to success is paved with hunger and humility. 

Charley sits down with Chris for a tour de force that is one part hard knocks, one part leadership, and every part compassionate entrepreneurship. 

Through sharing his entrepreneurial journey, Chris challenges law firm owners (like you) to get hungry, get aggressive, and to put service at the center of your life. 

Chris is lightyears ahead of the rest when it comes to brand-building and reach. Tune into this episode so he can bring you up to speed. 

Head over to Amazon and grab your copy of Chris's book, Scaling the Wall 

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LinkedIn | Youtube | Earley Law Group

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Can you name your organization's core values? Right now, off the top of your head? It's one thing to list the guiding principles of your firm. What separates good firms from great ones is how you put those values into practice.

How you live your values with intention.

Seth Price, Managing Partner at Price Benowitz LLP and Founder of BluShark Digital, joins Charley for a mastermind in generating growth through your core values. Price cuts out the confusion and sentiment and shares practical strategies for growing your firm (no matter where you are in the journey.) 

Including: 

• Dividing(and conquering) the legal and business sides of your practice
• Strategies and models for retaining top-tier talent
• Practicing values with intention with EOS, KPIs, and more.

And more!

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Want to align your business life, personal life, and still have energy to spare for the things that matter? 

Scott Snellings has your solution.

Scott Snellings, Founder of Snellings Law and host of The Driven Crowd, returns to They Don't Teach This in Law School to settle, once and for all, the most contentiously debated topic among law firm entrepreneurs: 

Whose state has the best pizza?

All joking aside, Scott delivers a powerhouse masterclass of leadership strategies. Mixing mindfulness with business, Scott lays out the radical shift that comes from staying present in the moment. No more thinking about work when you're at home or visa versa, Charley and Scott share key insights into: 

• Preparing for the future without constantly having to anticipate it.
• Embracing new opportunities for growth.
• Managing a law firm as both a key player, and chief entrepreneur. 
• Essential strategies for community engagement.

And more! 

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LinkedIn | The Driven Crowd Podcast | Snellings Law

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Your favorite legal marketing podcast collaboration is back, and this time they're answering ALL of your questions.

Well maybe not all of them, but at least the ones you submitted.

Charley and Tom Tona, host of the Lead Counsel Podcast, continue their cross-platform collaboration where they've tacked everything from managing time and money to building the best brand online.

This week, they're answering questions sent by you, the listener, to get to the heart of what law firm owners really need to know in order to build their best lives, and law firms.

Including: 

• Tools to enhance connection, brand-building, and understanding of your reach. 
• Metrics to evaluate team experience and client interaction quality.
• Building currency with human connection, rather than gimmicks.

And more! 

Don't forget to subscribe to the  Lead Counsel Podcast to catch the other half of their series.

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LinkedIn | Youtube | Tona Law

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Avoid the pitfall so many entrepreneurs learn too late and build systems around proactive communication, and the freedom for your team to try, fail, and try again until they succeed. 

Charley and Bo Royal, of Pareto Legal, deliver a masterclass of ironclad leadership in the realm of entrepreneurship, marketing, and beyond. They delve into the complexities of measuring marketing effectiveness across digital and offline channels. They reframe failure as an essential tool for learning and innovation in a marketing context. 

They tackle one of the most universal issues in any work place: how to effectively lead people. 

The longer you listen, you more you'll gain. 

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LinkedIn | Youtube | Pareto Legal