Andrew and Umer Farooq Qureshi pull back the denim curtain to reveal Levi’s jaw-dropping 62% margin is built on supplier suffering. From closed-door biddings to so-called partnerships, from collapsing currencies to cotton politics, this episode shows exactly how the kings (brands) are bleeding the commoners (factories) dry, and what happens when the commoners stop playing nice. This isn’t just a talk about jeans. It’s about fairness, futures, and who gets crushed when a spreadsheet wins.👉 Want the backstory? This whole conversation was sparked by Umer’s LinkedIn post: <a href='https://jeansland.co/the-things-no-one-tells-you-but-you-should-know-if-youre-a-levis-supplier/'>The Things No One Tells You but You Should Know If You’re a Levi’s Supplier</a>Please follow us on: <a href='https://www.instagram.com/jeanslandpodcast/'>Instagram</a>, <a href='https://www.facebook.com/profile.php?id=61579050507485'>Facebook</a>, and <a href='https://www.linkedin.com/company/jeansland-podcast/?viewAsMember=true'>LinkedIn</a>.

Andrew and Umer Farooq Qureshi pull back the denim curtain to reveal Levi’s jaw-dropping 62% margin is built on supplier suffering. From closed-door biddings to so-called partnerships, from collapsing currencies to cotton politics, this episode shows exactly how the kings (brands) are bleeding the commoners (factories) dry, and what happens when the commoners stop playing nice. This isn’t just a talk about jeans. It’s about fairness, futures, and who gets crushed when a spreadsheet wins. 👉 Want the backstory? This whole conversation was sparked by Umer’s LinkedIn post: The Things No One Tells You but You Should Know If You’re a Levi’s Supplier Please follow us on: Instagram, Facebook, and LinkedIn.

Andrew and Umer Farooq Qureshi pull back the denim curtain to reveal Levi’s jaw-dropping 62% margin is built on supplier suffering. From closed-door biddings to so-called partnerships, from collapsing currencies to cotton politics, this episode shows exactly how the kings (brands) are bleeding the commoners (factories) dry, and what happens when the commoners stop playing nice. This isn’t just a talk about jeans. It’s about fairness, futures, and who gets crushed when a spreadsheet wins.👉 Want the backstory? This whole conversation was sparked by Umer’s LinkedIn post: <a href="https://jeansland.co/the-things-no-one-tells-you-but-you-should-know-if-youre-a-levis-supplier/" rel="noopener noreferrer">The Things No One Tells You but You Should Know If You’re a Levi’s Supplier</a>Please follow us on: <a href="https://www.instagram.com/jeanslandpodcast/" rel="noopener noreferrer">Instagram</a>, <a href="https://www.facebook.com/profile.php?id=61579050507485" rel="noopener noreferrer">Facebook</a>, and <a href="https://www.linkedin.com/company/jeansland-podcast/?viewAsMember=true" rel="noopener noreferrer">LinkedIn</a>.

Ep. 19: Umer Farooq Qureshi - Disruptive Product Leader / Textile-to-Tech Strategist / AI for Brand Protection

This is why I do this. Jeansland is a podcast about the ecosystem in which jeans live. There are an estimated 26 million cotton farmers around the world, and about 25% of their production goes into jeans, which could mean 6.2 million farmers depend on denim. I read estimates that at least 1 million people work in retail selling jeans, and another 1.5 to 2 million sew them. And then there are all the label producers, pattern makers, laundries, chemical companies, machinery producers, and those that work in denim mills. I mean, the jeans industry, which is bigger than the global movie and music business combined, employs a lot of human beings. And many of them, like me, love jeans. The French philosopher and existentialist Simone de Beauvoir, when visiting New York, said, "Everyone in the New York subway is a novel." I never met her, but I guess she made the observation because of the incredible diversity of people who ride the subway system. I'm convinced the people in our jeans industry are like those in the subway. They are unique, with rich and complex stories to tell, and I want to hear them. And deep inside me, I think you might feel the same way. https://jeansland.co/

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This is why I do this. Jeansland is a podcast about the ecosystem in which jeans live. There are an estimated 26 million cotton farmers around the world, and about 25% of their production goes into jeans, which could mean 6.2 million farmers depend on denim. I read estimates that at least 1 million people work in retail selling jeans, and another 1.5 to 2 million sew them. And then there are all the label producers, pattern makers, laundries, chemical companies, machinery producers, and those that work in denim mills. I mean, the jeans industry, which is bigger than the global movie and music business combined, employs a lot of human beings. And many of them, like me, love jeans. The French philosopher and existentialist Simone de Beauvoir, when visiting New York, said, "Everyone in the New York subway is a novel." I never met her, but I guess she made the observation because of the incredible diversity of people who ride the subway system. I'm convinced the people in our jeans industry are like those in the subway. They are unique, with rich and complex stories to tell, and I want to hear them. And deep inside me, I think you might feel the same way. https://jeansland.co/

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Ep. 19: Umer Farooq Qureshi - Disruptive Product Leader / Textile-to-Tech Strategist / AI for Brand Protection

Ep. 19: Umer Farooq Qureshi - Disruptive Product Leader / Textile-to-Tech Strategist / AI for Brand Protection

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