Today’s guest is Swapna Krishna, creator of @adastraspace a YouTube channel and beehiiv newsletter about space. She’s a professional writer with over a decade of experience doing everything from journalism to content marketing to authoring a book.

Ad Astra YouTube: https://www.youtube.com/@adastraspace

Newsletter: adastraspace.com

00:00 Intro

01:20 The Journey of Writing and Publishing a Book

04:35 Transitioning to Video Content Creation

07:22 Developing Presentation Skills Through Podcasting

12:42 Defining the Creator and Journalist Identity

18:31 Swapna's Journey Through the Content Creation World

22:22 The Differences in Solo Creating and Working in a Team

30:25 All of Swapna's Projects

31:50 Production Process: From Idea to Execution

41:58 The Relationships with Swapna's Different Audiences

48:34 Space-X's Media Dominance

50:40 The Monetization

54:25 Defining Goals and Editorial Mandate

#podcast #creatoreconomy #space