This week Francis is joined by Rameel Sheikh, founder and writer of The Bottleneck which, in his words, is the only weekly newsletter offering stories, frameworks, and tactics to sharpen how you execute.

thebottleneck.io

00:00 Introducing Rameel Sheikh and The Bottleneck

01:09 Building a Strong Audience Relationship

03:07 Lessons Learnt from the Startup World

07:18 The Decision to Start a Newsletter

13:31 The Structure of the Newsletter

17:00 Experimenting with Different Writing Styles

20:08 How the Newsletter Generates $30k a Month

26:00 Building an Audience from Scratch to 28k Subscribers

32:30 Are Creators Also Founders?

37:27 Building a Team as a Founder

40:57 The Many Failed Experiments that Led to The Bottleneck

44:27 Building a High Value Community

49:52 Future Dreams or Goals of The Bottleneck