Driven by Data: The Podcast

Ep 40 | Demonstrating Business Value & The Financial Impact with Jason Krantz, CEO/Founder at Strategy Titan


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In Episode 40 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Jason Krantz, CEO/Founder at Strategy Titan, where they discuss how to demonstrate the business value and financial impact of our Data & Analytics initiatives, which includes:

  • Our job is to create clarity on how data can help the business reach its goals
  • Why we need to find a balance between data literacy and business literacy    
  • The importance of business context  
  • Why its impossible to translate how D&A initiatives benefit the business without business literacy
  • Push Versus Pull: why you’ve got to embrace the pull model     
  • Why you need to get out from behind your keyboard to set yourself apart
  • We are in a battle of hearts of minds, not technology   
  • Why you should start by creating demand and how to do so
  • The importance of knowing how the score is kept and keeping score!
  • How to quantify the financial benefits and/or business benefits before starting a project    
  • The importance of understanding the decision making culture within your organisation      
  • Why it reflects on you as a leader if change doesn’t occur
  • The “cost” of data & analytics capabilities are simply table stakes to remain competitive 
  • Why we should calculate the financial value as opposed to ROI
  • Why it’s on the organisation to gauge the financial value generated
  • Why offensive initiatives are easier to quantify the financial value generated
  • How to be in alignment with decision-makers that are acting on your recommendations to be able to claim added value

...more
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