The Association Of Illustrators join me to discuss where we find the industry in 2016. With a dual role of the trade union for the illustration industry and champions of it too, the AOI are as important as ever before. We enter the digital age and with its arrival comes a whole new host of questions about intellectual property rights, big business bullying and where we are headed.I head down to the Somerset House home of the AOI to catch new managing director, Ren Renwick and membership coordinator Lou Bones to discuss the new possibilities open to illustrators with accessible technology, how the industry has greatly expanded in recent years and the recent link up with U.S. based Directory Of Illustration to form the World Illustration Awards.Ren is keen to take the business new places in more ways than one and is keen to break down boundaries between disciplines as the creative industry becomes increasingly amorphous.