I know, I know.

I'm basically promising the answer to life in an eight-minute podcast!

Well, it's not quite that, but this week on the Art Problems Podcast I talk about how understanding your goals and audience can give you the answer to pretty much any question you have about artist statements. And I'll tell you this now: The answers won't stop with statements.

Not to be cryptic or anything, but I'm going to leave you with this teaser: Your audience might not be who you think!