This week we're joined by Milly Tamati, the creator of Generalist World, a community and learning platform. She is also a writer, illustrator, speaker, and consultant. Read the newsletter: https://www.creatorspotlight.com/p/milly-tamati __ Follow Milly Generalist World: https://www.generalist.world/links Website: https://www.millytamati.com/ LinkedIn: https://www.linkedin.com/in/milly-tamati/ TikTok: https://www.tiktok.com/@generalist.world __ Follow Francis LinkedIn: https://www.linkedin.com/in/francis-zierer/ Twitter/X: https://x.com/FZierer __ Timestamps 00:00:00 Introducing Milly 00:01:45 Necessity of a personal brand 00:06:22 Becoming director of miscellaneous 00:14:14 Building cult-like loyalty on social media 00:18:58 How a quiz can drive subscribers 00:27:26 The playbook for building a community 00:36:41 Keeping a community active 00:46:24 Brand deals done differently 00:53:15 Digital tool workshops 00:58:57 A podcast for the community, about the community 01:05:22 Not knowing what's next is fine