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In this solo episode, Cary Weston dives into how small business owners and entrepreneurs can use ChatGPT to start or grow a business. Speaking from behind the wheel en route to another marketing workshop, Cary outlines five specific ways ChatGPT can support everything from business research to employee hiring. He also revisits a recent episode with guests Mike and Paige, reflecting on how they've integrated ChatGPT into their marketing and communication strategies. If you're thinking about starting a business—or already running one—this episode is packed with practical ideas you can put into play today.

Key Takeaways

• Use ChatGPT as a strategic partner: Whether it's researching trends, creating business plans, or prepping for funding pitches, Cary lays out specific prompts to make ChatGPT work like an advisor.

• Empathy matters: When crafting marketing or job descriptions, Cary emphasizes putting yourself in your customer's—or future employee's—shoes. Use ChatGPT to simulate their perspective.

• Start smart: From pricing with profit in mind to planning for taxes, Cary shares smart startup advice gathered from his own work helping dozens of businesses.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear".