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Nicole Tabak, freelance writer and content strategist, manages the Harvard Online social media accounts. In 2022, she wrote a thread on what was Twitter at the time about Taylor Swift albums as Harvard Online courses and it went viral. Nicole tells us that it pays to be true to who you are and experiment on the institution’s social media channels. We will discuss that viral moment, her inspiration, and how she made it happen.

Guest Name: Nicole Tabak. , 

Guest Social Handles: Twitter, LinkedIn, Instagram, TikTok

Guest Bio: 
Nicole Tabak is a freelance content strategist, mental health advocate, and Founder of Social Media Detox. She has worked with clients on building holistic content strategies across industries with clients including Harvard University, The Creative Ladder, Time Magazine, and Passion Planner. You can find her and her weekly newsletter on mental health for marketing professionals at nicoletabak.com

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Connect With Our Host:
Jenny Li Fowler
https://www.linkedin.com/in/jennylifowler/
https://twitter.com/TheJennyLi

About The Enrollify Podcast Network:
Confessions of a Higher Ed Social Media Manager is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! 

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

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