The relationship with awards in the creative industry is something of a Jekyll and Hyde one. The buzz of a win and the hurt of missing out. But creative excellence must be rewarded, right?I'm joined by Bruce Duckworth, co-founder of brand identity design firm Turner Duckworth and 2016/17 D&AD president, to discuss his own background, inspirations and why it's crucial to stand back and allow people to be brilliant in order for them to flourish.We discuss his time as D&AD president, how he feels about the new generation of creative talent and the challenges that await them in industry. I also chat to several graduates showing their work at the New Blood awards including 'Ones To Watch' winners and their plans heading out into the creative industry.It's a fascinating look at experience extremes, Bruce with 32 years and industry wide respect and the new generation of talent with the world and all its possibilities ahead of them.Get your thoughts on awards over at http://twitter.com/arrestallmimicshttp://www.turnerduckworth.com/http://dandad.orghttps://www.behance.net/gianinnapawlynhttps://www.liambelldesign.com/https://www.emilycharlottecroft.com/