The Savvy Wallet Podcast

EP. 92 - Building Ghana's First Social Media App ft. James Mercer (Tayp)


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Joining us in the booth this week is James Mercer, founder and CEO of Tayp, an audio based social media platform.


This episode includes:

- The realities of creating a social media app

- Why he built he wants to launch Tayp in Ghana first

- Advice for starting a business in Ghana and much more!


Follow James on instagram here

Join the Tayp's waitlist here


Learn AI, Cybersecurity, Data Science & more with Coursera. Ato has personally used Coursera to obtain an AI certificate. This is an affiliate link so if you purchase a course or sign up to the monthly or annual subscription, we will receive a small commission from Coursera, however there will be no additional charge to you.


Learn on Coursera here: https://imp.i384100.net/savvywallet


Follow me on: Instagram , TiktokTwitter

Check out: https://www.youtube.com/savvywallet for the video version


TIMESTAMPS

00:00 - Preview

00:33 - Take Off Into

01:08 - Meet the founder of Tayp: James Mercer

03:43 - Where I grew up was a forgotten place!

06:11 - Croydon has gotten worse!

07:39 - I got sent back to Ghana

10:22 Boomerang got me into marketing!

15:36 - Why I created Tayp: the audio social media platform

18:05 - I thought clubhouse stole my idea!

20:34 - Choosing Ghana to launch Tayp

23:12 - Threads launch isn’t normal!

25:32 - What to expect from Tayp

30:11 - How will companies use Tayp

31:49 - Meta stealing ideas

34:10 - Dark side of social media

35:56 - Going viral on Tayp…

40:31 - Challenges of starting a business in Ghana

43:18 - Advice for starting a business in Ghana

45:00 - Entrepreneurs should focus on this one thing…

46:49 - Final words

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