There are a lot of complicated things that we have to deal with as business owners, whether it's our processes, making decisions, or dealing with employees. But here's the thing: easy things get bigger, while complicated things get smaller. It's important to keep things simple and avoid needless confusion if you want to build a business that does well.

In this episode, Brad shares his personal experiences and insights about:

• Importance of simplifying processes in business
• How complexity can hinder sales and decision-making
• Examples of overcomplicated pricing structures and sales processes
• Importance of removing roadblocks and confusion in the sales process
• Simplifying material ordering, job scheduling, and project management processes
• Kaizen approach to continuous improvement and simplification
• Elon Musk's approach to removing unnecessary steps in processes

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