In today's episode, I had a fantastic conversation with Rachel Johns, a multi-talented bestselling author who revealed her journey into the world of writing and entrepreneurship. We touched on the evolution of her career, highlighting that being an author today requires a strong marketing strategy beyond just writing. Rachel shared her experience transitioning to Substack, telling us about the organic growth of her readership and how this platform combines aspects of blogging and social media. We dove into her innovative approach to creating a paid subscription model for her readers and the unique interactive elements that Substack offers, including her plan to write serial fiction. Join us as we explore practical tips for authors looking to establish their online presence and the exciting possibilities Substack brings to the literary community.

Pink Ink

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