Outdoor programming on television has come a long way since its inception, with more and more shows covering the conservation benefits of hunting and fishing. However, the majority of shows air on outdoor networks favored by sportsmen. The broader public that would benefit from this knowing these benefits have been harder to reach. While at the 2023 Sheep Show, Keith sat down with Dan Cabela and Conservation Visions president and CEO Shane Mahoney to talk about Dan's new television series, Hard Truths, airing on a much more diverse platform, the History Channel.