On this episode of Talk is Sheep, Kyle welcomes back Mike Drury, founder of Alpine Riflecraft, for a wide-ranging conversation on rifles, business, family, and legacy in the mountain hunting community.
Mike shares how Alpine Riflecraft has evolved since its early days, from launching its first lightweight mountain rifles to expanding chambering options, barrel contours, and future product offerings. The discussion dives into the realities of building a premium Canadian-made rifle company, navigating market demand, staying true to a clear brand identity, and creating rifles designed first and foremost for hunters.
Kyle and Mike also talk about the growing interest in Canadian-made products, the challenges and opportunities of serving both Canadian and U.S. markets, and why word of mouth, trust, and community remain such powerful drivers in the hunting world. Mike breaks down some of Alpine Riflecraft’s newest developments, including the Ridgeline barrel contour, growing demand for 7mm offerings, interest in left-handed actions, switch-barrel options, and the company’s plans to offer actions for custom builders.
Beyond the rifles, this episode is also about legacy. Mike reflects on leaving a comfortable engineering career to pursue Alpine Riflecraft full-time, involving his children in the business, and building something that may one day become generational. Kyle and Mike also discuss the importance of getting kids outdoors, exposing them to conservation culture, and ensuring the next generation understands the “why” behind hunting, conservation, and community.
This is a great conversation for anyone interested in mountain rifles, Canadian manufacturing, entrepreneurship, family, and the future of hunting culture.
Presented by:
@sitkagear
Supported by:
@yeti
@zeisshunting
@frontiersmengear
@onxhunt
@stoneglacier
@wild_tv
@schnee_hunt
@precision.optics
@gunwerks