It's not enough to just do good work to get jobs. Quality work may get the phone to ring, but what really makes sales happen is addressing the clients' emotional worries and meeting their needs.

In this episode, Brad talks about:

• The Yes Staircase concept explained
• Importance of addressing client concerns and expectations in sales
• Debunking common misconceptions in sales (quality, price, time)
• Importance of emotional selling over product knowledge
• Using calibrated questions to uncover client needs

Links to Resources:

Get the blueprint to create financial freedom & more free time before burnout or bankruptcy happens.

A complete Done-With-You Program - Join the Profit Club 

Join the Free Facebook Group - The Contractor Profit Blueprint

Get Paid for Estimates - Free Sales Guide

Plan Your Profits - Profit Journal

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.