In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan. 
Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams.
<ul>
 <li>GA4 </li>
 <li>Attribution shifts</li>
 <li>Profit</li>
 <li>Data collection</li>
 <li>Creative</li>
 <li>Content</li>
</ul>

In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan. Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams. GA4 Attribution shifts Profit Data collection Creative Content

In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan. 
Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams.
<ul>
 <li>GA4&nbsp;</li>
 <li>Attribution shifts</li>
 <li>Profit</li>
 <li>Data collection</li>
 <li>Creative</li>
 <li>Content</li>
</ul>

EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd &amp; Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. 
Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.

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Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.

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EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit

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