Harley Finberg, owner of PNW Custom, a company specializing in micro reef tanks, is Eric's guest today. Harley discusses the inspiration and evolution of these miniature aquariums, highlighting their portability and ease of maintenance compared to larger setups. He explains the manufacturing process using laser cutters and CNC machines, and details the tank's features like the battery pack for travel and an integrated heater/fan for temperature control. The interview also covers practical aspects such as daily care, water changes, species compatibility, and the company's commitment to customer education and product innovation.

Key Takeaways:

• Embrace side projects and challenges, as they can unexpectedly lead to your most popular and successful endeavors.
• Continuously seek to push the limits of your skills and capabilities to innovate and grow.
• Pay close attention to customer feedback and inspiration, as it can drive significant improvements and new ideas.
• Prioritize simplicity and consistency in your daily routines and processes for easier and more effective results.
• Cultivate resilience and adaptability when facing challenges, focusing on what more you can achieve rather than being discouraged by setbacks.

Resources:

• Contractor Sales Secrets: ContractorSalesSecrets.com
• Fitz Fish Ponds: Koi Trips
• Book A Call With Triplett: Call with Triplett
• The Pond Digger: https://theponddigger.com/
• Atlantic-Oase: https://www.atlantic-oase.com/
• Helix Pond Filtration: http://helixpondfiltration.com/
• TWT Contractor Circle (Facebook Group): TWT Contractor Circle
• TWT Contractor Power Circle (Facebook Group): TWT Contractor Power Circle
• The Pond Digger Instagram: Instagram
• The Pond Digger Facebook: Facebook
• Train With Triplett TikTok: TikTok
• EasyPro Pond Products: https://easypro.com/ 
• Pond Trade Magazine: https://www.pondtrademag.com/
• MDM Pumps: https://mdminc.com/sequence/ 
• 2025 LCR Summit - Oct. 20-21 Louisville, KY: https://www.lcrmedianetwork.com/ 
• PNW Custom: https://www.pnw-custom.com/