Referrals are great but having a marketing strategy is key for contractors. Matt Thibeau breaks down his 7 Step Marketing Method to help contractors build their reputation and business!

In this episode, we talk about…

• Matt’s experience as a one man show marketing department
• The biggest mistakes contractors make when it comes to marketing
• Reactive marketing vs. marketing with intention
• Seven Step Marketing Method for Contractors: 

1. Define the niche you’re good at and that you’ll make the most money from doing.

2. Build a systematic approach to getting reviews so you can build your reputation.

3. Create a simple landing page dedicated for advertising purposes.

4. Generate traffic to your landing page/website using Google ads

5. Build up the reviews in your business listing and optimize your Google listing for the keywords that you want to target.

6. Set up an email confirmation and follow up system to respond to quote requests.

7. Use social media to build certainty and demonstrate proof of knowledge and proof of happy customers.

• Details about the Contractor Marketing Book 

Links to Resources:

Contractor Marketing Book - www.contractormarketingbook.com

Matt Thibeau - https://www.facebook.com/matt.thibeau

Savant Marketing Agency - https://savantmarketingagency.com/

Learn how to better manage pressure in the Profit Club – www.hammerandgrind.com/theprofitclub

Facebook group - https://www.facebook.com/groups/thecontractorprofitgroup

Facebook – https://www.facebook.com/hammerandgrindpodcast

Instagram - https://www.instagram.com/hammerandgrindpodcast/

Website – www.hammerandgrind.com

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