As a contractor, you may not realize that social media is an extremely important aspect to your business. Not only do you need to be active on social media platforms, but you need to have a strategy that works!

In this episode, Brad talks about:

• Recognizing what social media platform your clients are using the most
• A quick tip to avoid losing your original content that you spent time creating
• Paying attention to the changes that are taking place with social media platforms - Tik Tok is growing like crazy
• Why Facebook is still the best choice for contractors
• Educating and entertaining with social media content, instead of selling
• How behind-the-scenes content is a great tool for gaining customers and potential employees

Links to Resources:

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