Show Highlights:

• Discover Upstream Ag, the essential ag newsletter. [00:02:44]
• Innovation and its Red Queen race effect explained. [00:08:29]
• Explore the tension between innovation and certainty. [00:12:45]
• What is innovation culture vs. innovation theater? [00:17:14]
• Tell-tale signs of novelty infatuation in a business. [00:23:46]
• Why the revolutionary Michelin PAX tire failed. [00:28:31]
• Analyze John Deere's thoughtful innovation strategy with See & Spray. [00:34:04]
• How to ensure genuine problem-solving innovation. [00:42:45]
• Gain learnings from Amazon's Fire Phone failure. [00:45:12]

Connect with Shane Thomas at https://www.linkedin.com/in/shanethomasag/, and to learn more about Upstream Ag, go to https://www.upstream.ag/.

If you are interested in connecting with Joe, go to LinkedIn: https://www.linkedin.com/in/joemosher/, or schedule a call at www.moshercg.com.