What is all the buzz about StoryBrand?  Is it about telling a Story or is it just a new way to Brand your business?  Actually it is neither.  The StoryBrand concept is from the best selling book by Donald Miller, Building a StoryBrand and it just so happens that Mary is an official StoryBrand Certified Guide.  Spend this episode with Mary and Kira while they discuss the introductory concepts of this revolutionary marketing philosophy that has given hundreds if not thousands of businesses a firm competitive edge.  The benefits they will share in this one episode will help you connect with your ideal customers, clarify your messaging and grow your business to epic new heights! 

This episode was written and performed by Mary Fisk-Taylor and Kira Derryberry, produced by Kira Derryberry and edited by Joel North.