Mixing What You Love With What Sells: Print On Demand

Welcome to my limited series on Print on Demand! In our fifth episode I discuss:

• Why Paying Attention to Customer Behavior Matters
• How Sometimes Our Shops Evolve in an Unexpected Way
• What To Do When One Item Pops Off
• How to Keep Your Shop Evolving
• And a Small Note on AI

Wanna know this episode in one quote? I got you!
“If you want to design merch for frog lovers but the turtle lovers find you, don’t be afraid to pivot.

It’s okay to keep creating turtle merch but you’ll want to add in just as much frog merchandise. I’m not saying it has to be, like, tit for tat but definitely spend some time creating for the stuff your customers are searching for. Your business will evolve as much as you allow it. And while you may have started out wanting to sell mugs with cute turtle designs? Your bestseller might be a frog design on a canvas tote bag. That’s totally valid! And honestly? It’s ridiculously cool, too! Like, isn’t it so amazing that our businesses can grow on their own? I think it’s wonderful!"

NEW EPISODES EVERY MONDAY: January 8th to March 11th, 2024

*Marked explicit in case there are swears!

Mockup Photos | Your Photographer Mom Podcast | Photography Website | Instagram

Opal and June Mocks: Use the code LISSATALKSPOD for 20% off!

And best of all? Three free mocks!

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More Information + Links About Print On Demand!
Total Disclosure: A few of these are affiliate links.

Literally forever obsessed with Printify. I use Printify for all of my print on demand printing and I'll never stop singing their praises. They're incredible!

For design work, I'm totally in love with Canva and also love finding extra artwork + fonts on Creative Fabrica and Creative Market.

For photography, I shoot with a Canon R6 and most of my mockup photographs are taken with the 35L or 50L. I do all of my editing in Adobe Lightroom and have since 2011! It's my jam!

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