Better Business, Better Life

Episode 043: Maximizing Business Value Through Strategic Exit Planning with Ray Croff


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Better Business, Better Life: Building on Your Success with Terry DuPont Episode 43 Maximizing Business Value Through Strategic Exit Planning with Ray Croff

Ray is CEO and President of Mobius Financial Advisors. Before entering the Financial Services profession, he owned his own business with numerous employees, equipment, and real estate for over 15 years. Combining this invaluable experience with his financial knowledge and education makes him well suited to work with business owners and their families.


Listen to this informative Better Business, Better Life episode with Ray Croff about exit planning.

Here is what to expect on this week’s show:

● Ray discusses his exit planning tools; they focus on de-risking businesses to increase their value in the eyes of potential buyers.

● Ray discovered that only 20% of businesses actually sell when owners go to market, leading him to pursue certifications in exit planning. This low success rate highlights the challenges business owners face when preparing to exit, such as over-dependence on the owner and key personnel retention.

● Ray explains, one of the biggest challenges is getting business owners to understand the risks inherent to selling their business and the importance of preparing for a successful sale.

● Ray emphasizes the need to educate business owners about the process of selling their business to help them make informed decisions and avoid unexpected outcomes.

● Ray understands, business owners face a significant challenge due to the lack of advisors available to provide guidance and support in crucial decision-making processes. This lack of support can lead to detrimental outcomes, as many business owners may not be fully aware of the risks associated with their businesses or how to effectively plan for an exit strategy.


Connect with Ray:

Website: https://mobiusfa.com


Connect with Terry:

Website: https://www.dupontadvisory.com/

LinkedIn: https://www.linkedin.com/in/terrydupont/






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