When you create something that somebody has to come back to you for, it can be incredibly lucrative. This week Mary & Kira discuss creating a brand, service, and product that leaves a client not just needing someone to fulfill a service, but needing YOU specifically to fulfill that service. Tune in!

Don't forget to register for the CTRL ALT DEL Retreat happening August 15 and 16 in Las Vegas! Spots are going fast at www.getyourshoottogether.com. Thank you to our sponsors Retouch Up, Tether Tools, and PhotoflashDrive! 

This week's episode is sponsored by our friends at Retouch Up! Visit www.retouchup.com and sign up for a FREE account with the referral code GYST for some special discounts! 

This episode was written and performed by Mary Fisk-Taylor and Kira Derryberry, produced by Kira Derryberry and edited by Joel North.