Can you really predict the future—and use it to gain a competitive edge? Futurist and bestselling author Daniel Burrus reveals how identifying hard trends can help you anticipate disruption, seize low-risk opportunities, and confidently lead your industry.

In this episode of Sharkpreneur, Seth Greene speaks with world-renowned futurist and bestselling author Daniel Burrus—known for books like Flash Foresight, Technotrends, and The Anticipatory Organization. He reveals how separating hard trends from soft trends enables businesses to predict disruption and convert it into a strategic advantage. As a leading keynote speaker and advisor to Fortune 500 leaders, Daniel shares how adopting anticipatory thinking and AI innovation can help you stay ahead in an increasingly fast-paced world.

Key Takeaways:

→ How separating hard trends from soft trends can help entrepreneurs predict the future.

→ Why AI won’t replace humans, but humans using AI will dominate the future.

→ How anticipatory thinking and low-risk innovation drive business growth.

→ The difference between generative AI and agentic AI.

→ Why AI will transform productivity across every industry.

Daniel Burrus is considered one of the World’s Leading Futurist Speakers on Global Trends and Disruptive Innovation. The New York Times has referred to him as one of the top three business gurus in the highest demand as a speaker. He is a strategic advisor to executives from Fortune 500 companies helping them to develop game-changing strategies based on his proven methodologies for capitalizing on technology innovations and their future impact. He is the author of seven books, including The New York Times and Wall Street Journal best-seller Flash Foresight, as well as the international best-seller Technotrends. His latest book, The Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage, is an Amazon #1 Hot New Release for Business.

Connect With Daniel:

Burrus Research

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