April is a dog mom of 2 that just recently left corporate America to run her daycare and boarding business, Rocky's Retreat. Rocky's offers a boutique experience that allows dogs to thrive.

Biggest Takeaway You Don't Want To Miss:

There's never going to be "perfect time" to leave your corporate job to become a full-time small business owner. There will always be another hiccup or another goal you want to hit before taking the plunge. April's advice? Acknowledge your fear but don't suppress it. Oftentimes doing something scared can be the kick-in-the-pants you need to propel yourself to greatness!

Show Highlights

Who is April Cox? [1:45]

What was your intention for the business when you purchased it? [2:20]

What is your relationship with fear? [3:40]

Can you describe your goal for leaving Corporate America? [7:00]

How did you learn to be a caretaker for other people's dogs as opposed to caring for your own? [9:00]

In what ways did your life change when you left Corporate America? [10:20]

What's your advice for someone that wants to leave their full-time job to focus on their business, but hasn't been able to bring themselves to do it yet? [12:00]

What attracted you to buy Rocky's Retreat? [14:00]

Special Offer

Get a free gift for signing up to April's email list at www.rockysretreat.com. She sends out great info like tips and recipes!

Links

Jump & Scale Webinar: http://jumpconsulting.net/scale

April's Website: http://rockysretreat.com

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Transcript:

This is episode 128 of Bella in Your Business. It’s a must-have attend if you want staff, you want to grow, you feel like you’re held hostage, or you have too high turnover. Signing up is as easy as going to jumpconsulting.net/scale. That’s jumpconsulting.net/scale.

Welcome to Bella in Your Business, where Bella will discuss anything and everything about your pet sitting business to help you land on target. So get ready, Bella’s got your chute. Let’s jump.

Welcome to Bella in Your Business. My name is Bella Vasta, and today I’ve actually got a fellow colleague of mine here. I have got April Cox with me, and she is a dog mom of two, recently left corporate America to run her daycare and boarding business, Rocky’s Retreat. Rocky’s is a boutique experience that allows dogs to thrive, led by the amazing April. April’s also a mastermind member who I’ve just been watching her journey. She’s been kicking so much butt and having fun while doing it. Her outlook and her mindset are so inspiring that I wanted to have her on today. So April, thanks for taking some time to sit down and chat with us.

April: Thanks for having me. I’m excited to be here.

Bella: Yeah. So April, for those of the listeners who might not know who you are, could you give us a brief introduction?

April: You know, I’ve always been an animal lover and I’ve always been an entrepreneur since I was a little girl, like I had a lemonade stand and I was always just coming up with something to do on my own. So when I figured out that the two could kind of meld, it was kind of perfect. Rocky’s Retreat was actually founded in 2011. The previous owners sold the business, and I stumbled across it in July of 2017 and made the decision that this is where I was going to go with my life. And so a couple of months of paperwork later and I became the new owner of Rocky’s Retreat.

Bella: I love it. What were the things that you were looking for when you started the business? Like what was your intention for it?

April: Really just to do something that brings me joy. In the beginning of my career in corporate America, I was doing all the things I was supposed to do—making money and moving up and ...