Camouflage is a critical, yet often misunderstood part of our community. Whether you're talking hunting, tactical shooting, or just plain fashion, it has its place. To talk about this, I'm joined this week by Curt Liddle, the owner and founder of Relv camo. Curt started Relv back in 2017 and has since found great success in his unique and innovative designs, and strong industry partnerships. We have the opportunity to talk about the technological side of the camo development space, and his time as a art director, as well as pattern break-up, industry and material limitations, and more. There's so much to get into, and we touch on a awful lot of it, and even share some stories and thoughts around starting a business, mindset, and attitude. I truly enjoyed this episode, and I believe you will as well!

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