As a coach in the Pet Industry, I have the opportunity to work with pet businesses from all over the world at all different stages of their business. Due to this, I'm able to see trends that spread from the starter businesses to the six-figure businesses and identify what trends are being used to help their business growth and what's simply not working. Thus, every year I write my yearly predictions leading me to the 2020 predictions in your pet business.

Biggest Take Away You Don't Want To Miss

In order to excel in your business, you need to know the 2020 predictions for your pet business. With businesses such as Rover and Wag not going anywhere, the sooner you're able to adapt, the better. Adapting can mean making educated business investments, getting smarter with technology, utilizing dark social or simply fixing your mindset.

Show Highlights

More Educated Business Investments [2:05]

Using Rover to Your Advantage [3:20]

Get Smarter Using Technology [5:43]

Dark Social [7:48]

Mindset [9:43]

Links

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Transcript:

This is episode 179 of Bella in Your Business. Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book, The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump. Welcome to another episode of Bella in Your Business. My name is Bella Vasta, and today I’m going to give you some of my 2020 predictions for your pet business. My nose has been to the ground and my tail’s been up because I’ve been paying close attention to trends. I get a unique look into our industry as I work with business owners all over the world at every stage. I hear what keeps you awake at night, see where people are moving forward fast, and where others get stuck. Each year, I release an epic post on what’s changing in the pet industry and how to plan for the year ahead.

Last year, I wrote The State of the Pet Industry in 2019 and shared key trends like the shift from baby boomer to millennial consumers, the rise in pet sitting and dog walking businesses for sale, Rover and Wag’s growing presence, increasing regulations, rapid industry growth, and the ongoing dominance of software tools. If you revisit those predictions, you’ll see they’re still relevant. Those who embraced them have grown significantly—some skyrocketing from zero to six figures in months—while others are still struggling after years. It’s all about the person driving the ship.

Let’s talk about more educated business investments. I recently advised a couple against buying a $500,000 pet business because all workers were non-compliant independent contractors. After explaining the risks, they agreed.