What The Coronavirus Business Impact Means For Your Pet Business
It's no secret that the Coronavirus (a.k.a. COVID-19) has caused we have mass panic in our society. As a result it's starting to impact many pet businesses as a result. Pet owners have started telecommuting from home. They have also canceled upcoming trips as well. Because of that, there has been an increasing amount of dog walking & pet sitting cancellations. In this week's podcast, our guests, Erika Godwin, Liz Illg, and I discuss the best ways for you to handle the response to the coronavirus. We will show you how you can put your clients and staff at ease.
This Is The Biggest Take Away You Don't Want To Miss
As unfortunate as this pandemic is, it is also a great opportunity for you to become a thought leader in your community. That is why we made sure this podcast contains factual information. That way you can demonstrate to your clients that you are prepared. More importantly you can show them that you have a plan for your business during this difficult time. That's because we want to ensure that you stay calm. Make sure you know your policies/procedures, and above all demonstrate leadership to help guide your clients and employees.
Here Are The Show Highlights
How you should address the coronavirus economic impact on business in your marketing materials. More importantly how you should handle incoming client cancellations? [3:00]
How to keep your staff secure & put your clients' minds at ease? [8:00]
The very best way to handle employees that want/need to take sick time? [13:45]
What type of marketing you should avoid regarding the coronavirus? And why. [17:00]
Is it okay to share/post others' content as your own? How can you leverage your local news sources? [18:00]
Links
CDC Cornavirus Myths & Facts: https://www.cdc.gov/coronavirus/2019-ncov/about/share-facts.html
World Health Organization Mythbusters: https://www.who.int/emergencies/diseases/novel-coronavirus-2019/advice-for-public/myth-busters
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Transcript:
This is episode 187 of Bella in Your Business. Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book, The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.
So what do you say? Let's get ready and jump. Welcome, everybody. I'm so excited that you are here with us today. My name is Bella Vasta from Jump Consulting, and I am joined by two incredible ladies who you guys have to understand how this all came about. Liz Illig is also here in Arizona. She is a systems and processes expert, and down here is the amazing Erica Godwin from Marketing Solutions. Together, we love just working together because we're kind of like three peas in a pod.
Last night, while I was feeding my daughter and fielding messages from you ...