How to Generate FREE Publicity & Marketing for your Pet Business
When you generate Free Publicity and marketing in your pet business, you will be able to connect with your community & learn how to truly bring value to your audience. But it is not an easy task Many business owners aren't sure where to start or what direction they should take. In this episode, I bring you, Regina Robinson of Outward Bound Hounds who shares some of the ways she was able to connect with her community during the COVID-19 Crisis.
Regina Robinson
In 2012, Regina left her career in culinary arts, nutrition, dietetics, and yoga to help a friend build her own pet sitting business. She quickly learned that pets need adventure, exercise, and love just as much as people do! After five years of loving pets and serving their pet parents, she decided to take a leap of faith and open her own company – Outward Bound Hounds.
Show Highlights
[1:30] - Who is Regina Robinson?
[4:30] - What were you worried about before signing up for Better Marketing With Bella & what made you decide to take the JUMP?
[7:30] - Can you describe some of the challenges you've had to overcome while marketing your pet business?
[10:30] - What did you think was going to happen with the sidewalk chalk guerrilla marketing idea and what ACTUALLY happened?
[13:00] - Tell us what happened once you started getting entries in your sidewalk chalk challenge?
[21:00] - What has this experience taught you about marketing for your pet business?
Links
0 Page Guerrilla Marketing Blueprint: /product/10-page-guerrilla-marketing-blueprint/
Better Marketing With Bella: /waitlist
Regina's Website: https://outwardboundhounds.com/
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Transcript:
This is episode 197 of Bella in Your Business. Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book, The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.
So what do you say? Let's get ready and jump. Welcome to Bella in Your Business. My name is Bella Vasta, and today I've got a really cool story for you. Have you ever wondered how you can get free publicity or free marketing in your area? I am joined today by Regina, and it has been so exciting to watch her. She is a stellar pet sitting business owner, dog walker extraordinaire, growing her business. We first met on Instagram about a year ago, and that's how we started our relationship. She has also been listening to this podcast, which is really cool, and she’s become a Better Marketing with Bella member as well. That’s where this story leads today because she truly messaged me earlier today with such good news, and it’s such a great story. You guys are in for a treat because this is something that every single one of you can do right now to get free publicity, marketing, and connections for your company.
Without further ado,