How to Communicate, Persuade, & Close like an Experienced Trial Lawyer

In addition to Mitch Jackson being a “2009 Orange County Trial Lawyer of the Year” and “2013 California Litigation Lawyer of the Year,” he’s also one of the most well-known active trial lawyers on social media. He’s been profiled in best-selling marketing books and dozens of publications and platforms including INC., Mashable, and The Wall Street Journal. During the past several years, Mitch has presented cutting-edge business/legal/marketing techniques at the Tony Robbins Business Mastery with his good friend, David Meerman Scott.

Mitch is the founder of the global LegalMinds Mastermind and has written a new book, “The Ultimate Guide to Social Media for Business Owners, Professionals and Entrepreneurs” which was a #1 best seller on Amazon and top #1 new release in two separate categories. Mitch’s friends know of him as “The Streaming Lawyer” (live video) and you can stay connected at Streaming.Lawyer.

Biggest Takeaway You Don't Want to Miss

Learning how to communicate and tell stories is all about the fundamentals. The more you tell stories, the more you communicate with your audience, the better you're going to get at it. Stories connect us as human beings. One important technique you can try out is taking your client by the hand and take them back in time. Tune in to learn the three key steps to telling emotional stories plus the 5 steps to persuasion. At the end of the day, it's all about know, like, and trust.

Show Highlights

[8:00] - The "Tap & Transport" Approach

[9:00] - What are the three key factors towards knowing how to communicate an emotional story?

[14:00] - Can you describe the 5 specific steps to persuasion?

[23:30] - How long can the 5 steps actually take?

Free Download

Grab Mitch's best-selling book, "The Ultimate Guide to Social Media for Business Owners, Professionals, and Entrepreneurs" https://streaming.lawyer/the-book/

Links

Mitch's Website: https://streaming.lawyer/

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Transcript:

This is episode 202 of Bella in Your Business. Hi there, I'm Bella Vasta from Jump Consulting. You might know me from CBS, NBC, Fox, Huffington Post, Entrepreneur, or maybe you've seen me speak on stage or read my book, The Four Dogs That Every Business Owner Needs. In any case, get ready because you're about to get your hashtag Bella Butt Kickin' in this next episode of Bella in Your Business.

So what do you say? Let's get ready and jump. Welcome to Bella in Your Business. Today I have Mitch Jackson with you. Who is Mitch, you might wonder? Well, Mitch and I met about a year ago, and don’t let the name “trial lawyer” fool you. What could he possibly help with a pet sitting and dog walking business? We are not here to talk about contracts or legal matters. We’re actually here to enlighten you about how to communicate, persuade, and close your next deal—whether that’s on the phone or at your next networking event. Mitch has five tips for us today, and he’s also known as the Streaming Lawyer.