On this episode of the Rising Coaches Podcast, we are joined by Janard Estell, the Director of Player Management and NIL at George Mason University. Estell has carved out an impressive career in college basketball, beginning his journey as a team manager before steadily working his way up through the ranks. Along the way, he gained valuable experience at multiple stops, including his time at Spring Hill College where he also suited up as a player. His ability to build relationships, connect with student-athletes, and understand the business side of basketball has allowed him to thrive in both operations and development roles. At George Mason, he plays a key part in guiding student-athletes through the ever-changing landscape of NIL while ensuring they have the resources to succeed both on and off the court. His unique career path is a testament to persistence, versatility, and a deep passion for the game. Estell’s journey highlights how non-traditional roles in basketball can lead to major opportunities in the industry. In this episode we discuss the skill sets you should look to have when working in the NIL and fundraising side of basketball, growing in the industry from a team manager to Director of Player Management in the industry and some more education on the NIL landscape in college athletics.