Bruce Franklin, Senior Directive of Automotive, Micron joined Grayson Brulte on The Road to Autonomy podcast to discuss the crucial role of memory in autonomous vehicles and the broader automotive industry.

Micron has been a key player in automotive memory for over 30 years, with a steadfast commitment to quality, safety, and innovation. Memory requirements in cars has evolved over the years from no memory to basic infotainment systems to advanced driver assistance systems (ADAS) to memory that enables autonomous vehicles to operate safely.

Episode Chapters

0:00 Micron's Automotive Business 

9:14 In-Vehicle User Experience 

11:42 Micron's Approach to Autonomy

21:03 Driver Monitoring 

24:38 What if a Vehicle Did Not have Memory?

26:39 Memory for Different Vehicle Platforms and Sensors 

32:31 Investing in ISO Standards

37:37 Future of Micron

39:08 Key Takeaways 

--------

About The Road to Autonomy

The Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™.

Sign up for This Week in The Autonomy Economy newsletter: https://www.roadtoautonomy.com/autonomy-economy/

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.