Today we're sitting down with Max Gill, owner of Max Gill Design in Berkley, California to discuss:

• how he "stumbled into flowers"
• the parallels between his love of theater and floral design
• how gardening influences his floral design composition
• what he grows in his personal Berkeley garden
• the advantages of sourcing local nurseries
• his work at Chez Panisse
• the responsibility he feels to his flower vendors
• how his talented production manager helps keep his business thriving
• the challenges of being artistic and living up to public perception
• overcoming artistic fears
• the joy he finds in sustaining relationships with clients
• the importance of self-care in the floral industry

Links mentioned in this episode:

• Ariella Chezar
• Chez Panisse
• Alice Waters / The Edible Schoolyard
• San Francisco Flower Mart
• Dropbox

Today's episode is brought to you by Holly Heider Chapple Flowers