Six Figure Flower Farming

By Jenny Marks

Talking shop about the business side of flower farming, including building a profitable flower farm by cultivating key business skills.... more

4.9

135135 ratings

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FAQs about Six Figure Flower Farming:

How many episodes does Six Figure Flower Farming have?

The podcast currently has 44 episodes available.

Six Figure Flower Farming episodes:

March 31, 2025 43: Overcoming tragedy with Pepperharrow Farm
If you've ever faced setbacks, felt behind, or wondered how to recover from disaster—this episode is for you.
I sit down with Jen and Adam O’Neill of Pepperharrow Farm, who share their powerful story of resilience after a devastating tornado struck their flower farm in 2022. They open up about the destruction of their farm’s infrastructure, the emotional toll, and the incredible journey of rebuilding with the support of their community.
This is an emotional and deeply inspiring episode, packed with mindset shifts, practical disaster preparedness tips, and a testament to the strength of flower farmers everywhere. We also talk about their new expansion, their exciting plans for a Lavender Festival in 2025, and how they turned tragedy into growth.
Tune in for hard-earned wisdom, encouragement, and a reminder that even in the toughest times, there’s a way forward.

📍 Find Pepperharrow Farm online:
Check out their Website
Follow them on Instagram

Did you enjoy this episode? Please leave a review on Apple or Spotify.

Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
1h 9min
March 24, 202542: Are you focused on the wrong 80%?
In this episode, host Jenny Marks explains how the 80/20 rule (Pareto’s Law) can help flower farmers streamline their business, increase profits, and reduce burnout. She shares real examples from her own farm, including:
How analyzing sales data helped identify the most profitable crops
Why cutting underperforming flower varieties improved efficiency and revenue
How focusing on key sales outlets maximized profits with less effort
Why applying the 80/20 rule to time management allows for smarter work, not harder work

Join Jenny at the Lean Flower Farming Workshop on July 28-29, 2025, in Clifton Springs, NY (with an optional third day focused on high-earning high tunnels).
Register now: www.trademarkfarmer.com/lean
Did you enjoy this episode? Please leave a review on Apple or Spotify.

Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
29min
March 17, 202541: Clearing out the weeds with Jennifer of The Flowering Farmhouse
When Jennifer Gulizia (@thefloweringfarmhouse) lost her flower farm, she faced a reality that many growers fear—starting over from scratch. But instead of walking away, she embraced a bigger vision. In this episode, Jennifer shares how she turned 20 acres of depleted land into a thriving regenerative flower farm and built a business that aligns with her long-term goals.
🌱 Inside this episode, you’ll learn:
The mindset shifts that transformed a devastating loss into a new opportunity
Why thinking too small could be holding your flower business back
How regenerative farming can heal the land and create a more sustainable future
Practical steps for finding farmland (and why legal protections are essential)
The power of community in flower farming—plus, how Jennifer’s Dahlia Patch supports growers at every level
Jennifer’s story is a masterclass in resilience, business strategy, and long-term vision. Whether you’re facing a setback or just looking for inspiration to grow smarter, this episode is packed with actionable insights.

🔗 Links & Resources Mentioned:
The Flowering Farmhouse
The Dahlia Patch
Kiss the Ground & Common Ground Documentaries
Follow Jennifer on Instagram: @thefloweringfarmhouse

Did you enjoy this episode? Please leave a review on Apple or Spotify.

Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
49min
March 10, 202540: A look inside lean flower farming
In this episode, host Jenny Marks breaks down the importance of efficiency and systems in flower farming—how they can save time, reduce labor costs, and increase profitability.
She shares real examples from her own farm, including:
How mechanizing dahlia digging reduced labor costs by 30%
The efficiency-focused transplanting method that saves time and money
Why structured systems for seed starting, harvest management, and bouquet-making are essential for scaling a profitable flower business
Plus, Jenny walks through how her Lean Flower Farming: Systems + Efficiency Workshop provides hands-on training to help farmers implement these strategies.
Want to see these systems in action? Join Jenny at her Lean Flower Farming Workshop on July 28-29, 2025, in Clifton Springs, NY (with an optional third day focused on high-earning high tunnels).
Register now: www.trademarkfarmer.com/lean
Did you enjoy this episode? Please leave a review on Apple or Spotify.
Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
22min
March 03, 202539: How to implement systems (to get your time back and make more money)
“We don’t rise to the level of our goals, we fall to the level of our systems.” – James Clear
In this episode, host Jenny Marks breaks down the power of systems—how they can save you time, labor, and money, and why every farm (big or small) should have them in place. She shares real examples from her own farm, including:
How implementing a weekly weeding system eliminated time-consuming hand-pulling.
A harvest board system that keeps track of yields without lost notes or missing data.
How simplifying ranunculus transplanting cut labor by 80% and saved thousands of dollars.
Plus, Jenny walks through her two-step process for creating systems that will make your farm run more efficiently and give you more freedom in your schedule.
Want to see how these systems work in real life? Join Jenny at her Lean Flower Farming: Systems + Efficiency Workshop on July 28-29, 2025, in Clifton Springs, NY (with an optional third day on high-earning high tunnels).
📌 Register now at: www.trademarkfarmer.com/lean

Did you enjoy this podcast? Please leave us a review on apple or Spotify!

Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
25min
February 24, 2025 38: Where 60% of our revenue comes from (and how you can do it too)
In most cases, earning a living or even just earning a little extra income from your farm is going to be a lot harder with a very short growing season, rather than in a longer growing season - but that’s not a reason to give up.
In this episode, host Jenny Marks shares real numbers from her own farm to showcase how powerful season extension can be in creating a profitable business that pays you well, as well as a few tips and tricks for implementing season extension tactics on your farm.

Did you enjoy this podcast? Please leave us a review on apple or Spotify!
Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com

...more
19min
February 17, 2025 37: Customer focused agritourism with Dale Wickham
If you’ve ever been curious about how agritourism and you-pick farms operate, including how to keep customers happy, stats to keep tabs on, or systems involved, this episode is for you.
In this episode, host Jenny Marks interviews Dale Wickham of Wickham farms as they dive into creating customer experience, systems, and mindset in order to grow a profitable and successful agritourism operation.

Check out Wickham Farms: https://wickhamfarms.com

Did you enjoy this podcast? Please leave us a review on Apple or Spotify!
Follow Jenny on instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
56min
February 10, 202536: Top 5 tips for debt-free flower farming
Ever wonder if it’s possible to start and grow a successful flower farm without taking on debt? In this episode, I’m sharing my top five tips for debt-free flower farming, based on my personal experience building a profitable business from the ground up.
I’ll walk you through:
How I started my farm with no loans or outside funding.
The importance of keeping costs low and budgeting for profitability.
Why focusing on profit margins (not just revenue) can make or break your business.
How a three to five-year spending plan can help you prioritize investments.
The game-changing value of buying used equipment and materials.
By the end of this episode, you’ll have actionable strategies to avoid debt while building a thriving flower farm, plus the confidence to make smart financial decisions for your business.

Did you enjoy this podcast? Please leave us a review on apple or spotify!
Follow Jenny on instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
30min
February 03, 202535: Navigating cut flower pricing (part two)
Welcome back to the second episode in this two-part series on navigating cut flower pricing. In the first part of the series (episode #34), we discussed:
Basic flower pricing industry standards
Why prices vary so much
The importance of understanding your costs and how it affects the prices you charge
so be sure to go back and listen to episode #34 first.
In this episode, host Jenny Marks will continue the conversation and will cover different pricing methods to consider when setting your prices, your brand positioning, and factors outside of your production that affect your flower prices.
Did you enjoy this podcast? Please leave us a review on apple or spotify!
Follow Jenny on instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
26min
January 27, 202534: Navigating cut flower pricing (part one)
Cut flower pricing can be tricky to nail just right in your business. If you’ve ever felt confused about what you should charge, wonder why prices seem to vary SO much, or how much you should charge - this episode is for you!
In this two-part episode series on pricing, I’ll be starting off discussing:
Basic flower pricing industry standards
Why prices vary so much in the flower world
The importance of understanding your costs and how it affects the prices you charge
Part two on pricing will be published in episode #35.
Did you enjoy this podcast? Please leave us a review on apple or spotify!
Follow Jenny on instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com
...more
19min

FAQs about Six Figure Flower Farming:

How many episodes does Six Figure Flower Farming have?

The podcast currently has 44 episodes available.

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