Field and Garden with Lisa Mason Ziegler

By Lisa Mason Ziegler

Join Lisa Mason Ziegler of The Gardener's Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!... more

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The podcast currently has 416 episodes available.

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Number 1: #86: Building a Business? Don’t Fall for Overspending
Overspending is a common struggle we face in life, being in business is no different. The point of going into business is to make a profit. Many businesses never make it because of habitual business overspending. It is challenging enough to only spend on what is really needed to succeed — throw in overspending and it’s easy to see how so many fail. Many fall for spending unnecessarily before it's even known if it is needed yet. Start small and grow slowly, keep it simple, learn how to flower farm efficiently to turn a profit, and step away from the catalogs! Excited about our partnership with the Growing For Market Magazine. Use the coupon code: WORKSHOP to get 25% off any subscription. Hosted by Lisa Ziegler The Gardener’s Workshop and Flower Farming School Online and the publisher of Farmer-Florist School Online and Florist School Online. Award-winning Author of Vegetables Love Flowers and Cool Flowers. Watch Lisa’s Story and view her blog Field & Garden. Connect with Lisa on Facebook and Instagram!
January 04, 202229min
Number 2: #88: Rudbeckias: Not The Ditch Dwellers
My love of rudbeckias has turned into a bit of an obsession. They are, after all, a pretty easy family to fall in love with. Some of the reasons I love them: Easy to start (most are anyway) Need little tending other than full sun and a little water to get started after transplanting The abundance of stems to harvest will wear you out, Long-lasting in the vase The variety of native bees you meet there is fascinating The occasional aphid outbreak is a treat for my beneficial insects just waiting to eat them The cleanup crew (goldfinches) swoop in and eat the seeds developing on old flowers If you play your cards right—they will reseed in the garden. The cut stems are major contributors to my flower farming business and a key ingredient that makes my farm attractive to so many native bees. Bonus: they are winter hardy to zone 5 which means they can be fall planted for earlier blooms in zones 5,6,7,8,9 for taller stems, and more abundance. Early spring plantings can extend the season but won’t deliver as tall stems or abundance in my experience. Frankly, I never knew there were so many varieties until I started farming. Most are excellent long-lasting cut flowers plus there are always extra blooms for the pollinators and hungry birds. I am growing several new to me this season: Sahara, Cherokee Sunset, Denver Daisy, and Cherry Brandy. Find all my favorite rudbeckia seeds here: Indian Summer. Prairie Sun, Goldilocks, and Double Daisy. Honorable mentions but not in the R. Hirta family: R. triloba and R. maxima I’m interested in the coloring which is so difficult to see true in images and if these will invite any new visitors to my garden. I love what this family offers as cut flowers and beneficial creatures. The fourth section in my book Vegetables Love Flowers is titled "Heros of the Garden" and features the image I love of a goldfinch sitting on my rudbeckia-- iconic! Enjoy! Hosted by Lisa Ziegler The Gardener’s Workshop and Flower Farming School Online and the publisher of Farmer-Florist School Online and Florist School Online. Award-winning Author of Vegetables Love Flowers and Cool Flowers. Watch Lisa’s Story and view her blog Field & Garden. Connect with Lisa on Facebook and Instagram!
January 11, 202228min
Number 3: #87: Have Faith in Cool Flowers
Lots of folks reaching out because of fears they are experiencing about their Cool Flowers facing cold weather. I understand and suffer from the same thing from time to time. It's natural, but we need to do all we can to meet their needs to maximize success. I'm sharing the replay from a Clubhouse chat I hosted that includes encouragement and some steps to follow to stack the cards in favor of your cool-season hardy annuals. Mentions: The Cool-Season Flower Chronicles includes 5 videos and the doorway to other resources. The Secret Sauce Cool Flowers article Enjoy! Hosted by Lisa Ziegler The Gardener’s Workshop and Flower Farming School Online and the publisher of Farmer-Florist School Online and Florist School Online. Award-winning Author of Vegetables Love Flowers and Cool Flowers. Watch Lisa’s Story and view her blog Field & Garden. Connect with Lisa on Facebook and Instagram!
January 06, 202249min
Number 4: #85: An Unlikely Path
Do you make more to-do lists than you can ever get to? I do. This year I decided to make a new list, what I have done, and friends, it made me feel a whole lot better! In this episode, I am sharing how I got to the place I am today. The piece that I believe is key to how I was able to succeed and more. For more on my gardening love story of marrying Steve read my book, Cool Flowers. Learn about going from a novice gardener to starting a flower farm in my book Vegetables Love Flowers. Hosted by Lisa Ziegler The Gardener’s Workshop and Flower Farming School Online and the publisher of Farmer-Florist School Online and Florist School Online. Award-winning Author of Vegetables Love Flowers and Cool Flowers. Watch Lisa’s Story and view her blog Field & Garden. Connect with Lisa on Facebook and Instagram!
January 01, 202237min
Number 5: #89: Seed Starting Saturday: Week 1
In this episode, I revisited a project I did 4 years ago called Seed Starting Saturdays. My initial intention was to listen to it to redo it for today--- but guess what? After listening I realized it's great information that is the same today, yesterday, and tomorrow for seed starting. Week 1 includes what you should do or at least consider before you start seeds. So enjoy this journey from yesteryear that I have dug up and dusted off! Field & Garden Blog My YouTube Channel Seed Starting Equipment All Things Soil Blocking Jumbo Calendar (this is not an affiliate link) Enjoy! Hosted by Lisa Ziegler The Gardener’s Workshop and Flower Farming School Online and the publisher of Farmer-Florist School Online and Florist School Online. Award-winning Author of Vegetables Love Flowers and Cool Flowers. Watch Lisa’s Story and view her blog Field & Garden. Connect with Lisa on Facebook and Instagram!
January 15, 202217min