Discover how a simple idea—planting a native border—became a powerful living shield around Lisa’s flower farm. In this episode, you’ll learn why native plants matter more than you think, how a “halo” habitat can protect your land, and the practical steps to create your own wildlife corridor, no matter the size of your space.

Mentions:

Book: Bringing Nature Home by Doug Tallamy

Field & Garden #368: Why & How I Use Leaves

Video: Growing & Maintaining a Native Plant Border

⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠⁠⁠

The⁠⁠⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠⁠⁠ and connect with Lisa on social media!

Dreaming of blooms beyond your field season? Join Sunny Meadows Flower Farm as they share hard-earned lessons from two decades of growing in hoop houses and greenhouses. Learn how season extension opens up year-round sales, supports your team, and transforms your flower business—whether you're just adding your first tunnel or leveling up your entire operation.

Mentions: 

Online Course: Grow Cut Flower Crops in Hoop & Greenhouses

⁠Learn more about and connect with⁠⁠ Steve & Gretel Adams and their business, Sunny Meadows Flower Farm.

⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠⁠⁠

The⁠⁠⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠⁠⁠ and connect with Lisa on social media!

In this episode, Lisa shares her favorite secret weapon for building rich, living soil — leaves! Learn how Grandpa Ziegler inspired a lifelong practice that feeds the soil, saves water, reduces weeds, and supports a thriving ecosystem. Lisa explains when and how to collect leaves, what kinds to avoid, and simple ways to turn them into “leaf mold gold” for your own garden. Whether you have a small backyard or a flower farm, this episode will change how you see every leaf that falls. 

Mentions

Download our phone app for your FREE course on building a trellis tunnel!

Lisa's book, Vegetables Love Flowers

The BIG Calendar-Journal 

⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠⁠⁠

The⁠⁠⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠⁠⁠ and connect with Lisa on social media!

Flower farming is full of beauty, but turning that beauty into a profitable business takes strategy. In this episode, Lennie Larkin breaks down the real numbers behind a thriving flower farm, from understanding profit margins and valuing your time to pricing, marketing, and knowing when to pivot. You’ll learn practical, down-to-earth tips for making smart money decisions, avoiding common pricing traps, and building a farm that not only blooms but lasts. Whether you’re dreaming of your first acre or refining your current systems, this conversation is your roadmap to a more sustainable and rewarding flower business.

Mentions

Lennie's Upcoming Event (Nov 2025): Sell Your Flowers Summit

Lennie’s Instagram: ⁠flowerfarming.forprofit⁠

Lennie's online course: ⁠Profitable Flower Farming⁠

Field & Garden #362: "What's Your Problem?" Mentorship Roundtable

⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!

Starting a flower business comes with its fair share of jitters — and most new growers face the same three big fears: Are my flowers good enough? Will I have enough to sell? How much should I charge?

In this episode, Lisa shares her own early experiences as a new grower and the simple habits that transformed anxiety into steady progress. Whether you’re in your first season or thinking about taking the leap, this conversation is packed with real-world strategies to help you quiet the doubts and find your footing.

Mentions

Register in Oct '25 for Lisa's Live Masterclass, "Where to Sell Cut Flowers: Finding the Best Markets for YOUR Flower Farm" ⁠

⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠⁠

The⁠⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠⁠ and connect with Lisa on social media!

The hardest part of starting a flower farm isn’t growing, it’s getting past the fear that keeps you from beginning. In this episode, Lisa shares why fear shows up at the start and how to take simple, practical steps to finally move forward with confidence.

Mentions

Register in Oct '25 for Lisa's Live Masterclass, "Where to Sell Cut Flowers: Finding the Best Markets for YOUR Flower Farm"

Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠

⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠

The⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠ and connect with Lisa on social media!

Fear has a sneaky way of keeping flower farmers and small-business dreamers stuck in place. In this episode, Lisa shares a simple plan for breaking through fear, building momentum, and finally moving toward the business you want.

Mentions

Field & Garden #363: The Silent Partner: Fear

Lisa's Book, Cool Flowers

⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠

⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠

The⁠⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠⁠, owner of⁠⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠⁠ Watch⁠⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠⁠ and connect with Lisa on social media!

How I’m Slaying Fear and Downsizing My Flower Garden

In this episode, Lisa opens up about a big change on her farm - downsizing her gardens to match the season her business is in now. She shares how fear quietly holds us back, how she’s facing it head-on, and why scaling down doesn’t mean losing your identity as a grower. If you’ve ever felt stuck between what was and what’s next, this conversation will help you take that first brave step forward.

Mentions

Field & Garden #362: "What's Your Problem?", A Mentorship Roundtable

Lennie's online course: ⁠Profitable Flower Farming⁠

⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!

Running a flower business comes with big questions: Where should I sell? How do I make the most of my time? In this episode, Lisa Mason Ziegler and Lennie Larkin join me for a candid chat with farmer Torrie Anderson. From farmers markets to flower passes, we share honest advice and real-world strategies that can help you find clarity in your own business.

Mentions

Lennie's online course: ⁠⁠Profitable Flower Farming⁠⁠⁠⁠

Lennie’s Instagram: ⁠flowerfarming.forprofit⁠

Torrie Anderson, The Flower Farm at Young's Mill

⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!

I’ve been growing snapdragons for over two decades and thought I had a handle on it—but NOT after this discussion with Dave Dowling!



In this episode, we are talking about extending the harvest season, how to do that but variety selection, harvesting, conditioning, and more!



This is but a small sampling of what it is like to learn from Dave. I am so pleased to have Dave as one of our online course instructors.



Learn more about his course, Bulbs, Perennials, Woodies, and More!

Connect with Dave on Instagram & Facebook

Originally aired in 2022 as Field & Garden episode #98. 

Mentions
Dave's Course: Bulbs, Perennials, Woodies, and More!

⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠

⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠

The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!