December 08, 2023

Episode 327: [Client Spotlight] Brant Greathouse – Create a Business That Makes a Difference

34 minutes

In this episode, we ask:

How do you deliver value and excellence to everything you do?

What about Tom’s shoes?

Who is Brant Greathouse?

What is one of Brant’s earlier memories with money?

What shifted in Brant’s heart?

What about being closed fisted or open handed?

What shifted in Brant’s mind?

What about a purpose that is larger than ourselves?

What about stewardship?

What about risk and discomfort?

What about managing risk?

What about influence?

What about tools?

What is a 162A plan?

What is an executive bonus plan?

How does a business owner support the employee’s growth?

Would you like to hear Episode 177?

What part of the IRS code does the 401(k) come from?

What kind of employee do we want working at our business?

What is phenomenal?

How does one build a strong and flourishing team?

What about more advanced options?

What is the current average cost of a single family home in the U.S.?

What about serving people in a more meaningful way?

What are the takeaways?

The topics presented in this podcast are general information only and not for the purposes of providing legal, accounting or investment advice. On such matters, please consult a professional who knows your specific situation.

Brant Greathouse brings with him more than fifteen years of extensive business experience, ranging from President and Chief Executive Officer of a privately-held marketing company, building a real estate investment company that offers turnkey investment strategies for residential housing in Texas and Tennessee. Brant brings experience in market evaluation, property analysis, property and business management systems, due diligence, finance, and more. Brant graduated from Abilene Christian University with a Bachelor’s of Arts Degree and a minor in Business Finance.

His expertise has led him to do over 250+ real estate transactions since 2009, including Manufactured Housing Communities, commercial developments, and single family homes. Brant’s foresight to the opportunities available in the affordable housing niche have led him to become the CEO and co-founder of True Star Capital, which specializes in the acquisition, operations and sales of manufactured housing communities. Naturally almost all of the previous real estate investment experience coupled with the success of two manufactured housing funds and learning from the top people in the industry gives Brant a high level of experience and expertise, for Acquisitions and Management of the portfolio of Manufactured Housing Communities that True Star Capital is investing in.

His duties for True Star Capital’s Portfolio focus on (i) Overseeing the management of any Company holdings. (ii) The sale of Company holdings. (iii) Developing a mobile home buying program that will be utilized to infill communities owned by the Company. (iv) Overseeing the development, design and implementation of the marketing strategy; and (v) the overall strategy and plan for client experience and satisfaction.

...more